Digital Marketing Specialist

We are a growing Cardinal, Ontario based certified B Corporation that is looking to hire a Digital Marketing Specialist! We import, export, market, sell and value-add container loads of the most delicious, healthy honey in the world.  Our forest honey is harvested using regenerative practices  by independent beekeepers who protect African wilderness areas and National Parks that capture hundreds of thousands of tonnes of carbon annually. This is honey that tastes amazing, is good for you, and fights climate change.

We are searching for a highly-creative Digital Marketing Specialist to lead our direct to consumer digital sales and marketing efforts. In this position, you will be responsible for all aspects of our e-commerce marketing operations and promotions. Your central goal is to help grow our brand’s active customer base locally while also increasing brand loyalty and awareness.

Our ideal candidate is someone with experience in ecommerce sales, marketing, art direction, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities:

  • Participate in market research and development of a DTC digital marketing strategy 
  • Develop a DTC sales strategy that employs digital approaches, such as e-commerce marketplaces, email marketing, digital advertising, digital and social media campaigns.  
  • Optimize and continually improve our e-commerce efforts to the intended markets
  • Design and oversee our digital marketing database, email, and digital advertising campaigns within budgets and targets.
  • Plan and manage our social media platforms.
  • Prepare accurate reports on our marketing campaign’s overall performance.
  • Consult with advertising and media experts to improve marketing results.
  • Evaluate important metrics to improve our website traffic and reach our target audience
  • Brainstorm new and innovative growth strategies.

    Requirements:

    • Diploma or Bachelor’s degree in Marketing or relevant field.
    • Significant experience in ecommerce marketing and sales in the food or sustainable products categories.
    • In-depth knowledge of various social media platforms, best practices, and website analytics.
    • Highly creative with excellent analytical abilities.
    • Outstanding communication and interpersonal skills.
    • Up-to-date on the latest trends and technologies in digital marketing.

        Why Work With Us?

        • We are a certified women-owned B Corporation, a for profit company that is using business to support a sustainable planet
        • We are growing, lots of growth opportunities within the organization
        • You can work for us and feel good about what you are contributing to
        • We have an entrepreneurial culture and welcome new ideas
        • Opportunity to work closely with the co-founders of an award winning company!
        • This is a 3 to 6 month contract that could lead to a permanent position and participation in employee ownership
        African Bronze Honey Company is an inclusive company and an equal opportunity employer.

        Work Location

        • Cardinal ON (with part-time remote work options). 

        How to Apply

        Submit your resume and a cover letter highlighting your skills and achievements to: hr@africanbronzehoney.com. Tell us why working for a B Corporation is one of your goals. Your cover letter must also explain how you meet the requirements. 

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